eMarketing Suite The Start-to-Finish eMarketing Solution

Create a complete emarketing plan for Internet marketing

Take charge of your emarketing plan with eMarketing Suite! Create an eMarketing plan using sales forecasting tools, dozens of eMetrics and analysis tools that are integrated with Microsoft Office. Generate a budget, compare campaigns, or measure your success. And you can put it all together in a polished and professional eMarketing plan and presentation.

Tools for accurate and organized planning

• A marketing planning function that helps you develop a detailed emarketing plan with marketing expense, operations and a resulting contribution margin.
  
  
• An eMetrics component with over 3 dozen eMetrics that will help you measure the profitability of:
  
  
  • Email and other direct marketing campaigns
    
    
  • Effectiveness of banner campaigns
    
    
  • The lifetime value of your customers
    
    
  • The anticipated growth of your email list and resulting sales contribution
    
    
  • See Worksheet Tools for a complete list
    
    
• Allows you to quickly and professionally develop a polished eMarketing plan complete with a thorough sales forecast, detailed expense budget and contribution margin statement.
  
  
• PowerPoint templates to create a professional presentation on all your calculations.
  
  

The eMarketing Suite has also been included with the purchase of a McGraw-Hill textbook called Internet Marketing: Building Advantage on the Net. The eMarketing Suite is quickly becoming the standard e-marketing software for the next generation of marketers.

System Requirements:

In order to install and run eMarketing Suite, your system must meet the minimum requirements listed in the table below:

Operating system compatibility	Windows 95, Windows 98, Windows Me, Windows NT 4.0, Windows 2000, Windows XP with SP2
Microsoft Office compatibility	Microsoft Office 97 with SR1 or later, or Microsoft Office 2000, or Microsoft Office XP