Microsoft Office templates and HTML email marketing

IN THIS ISSUE:

Business Plan, Marketing Plan...What's the Difference? Tips on editing and saving in High Impact eMail Absolutely FREE templates! Can I use OfficeReady Pro to convert PDF to Word? How to erase your tracks on the Internet Enter to win over 800 Microsoft Outlook templates

Do's and Don'ts when editing and saving High Impact eMail templates.

HTML is tricky. It's unintuitive and inflexible. Delete one thing, and everything goes wrong. And you're left thinking - "what happened?"

Here are 4 ways to avoid mishaps when editing your High Impact eMail templates.

1. Don't Use Microsoft Word - Microsoft Word is a "jack-of-all-trades" application, but that doesn't mean it's perfect. Word is first and foremost a Word Processing tool - not an HTML editor. In fact, Word doesn't handle HTML code very well and will often alter the format and layout of HTML files - causing you more grief than it's worth. We recommend using Outlook and Outlook Express for editing High Impact HTML files.

Here's how to configure your computer so it doesn't use Word to edit High Impact emails:

1. In Outlook or Outlook Express, go to Tools | Options
2. Click the Mail Format Tab and uncheck "Use Microsoft Word to edit e-mail messages"
3. Hit apply and okay.

For more complex HTML editing, we recommend using a real HTML editor like Dreamweaver or Microsoft FrontPage. Keep in mind: if Word was a good HTML editor, Microsoft wouldn't have developed FrontPage.

2. Be careful not to delete tags - There is special HTML code in each template that allows the template to work with High Impact eMail features such as automatic profiles and ReadyShare. If you delete this HTML code (also knows as "tags"), High Impact eMail features may not work properly. We see many customers who attempt to make changes to the HTML code and inadvertently delete tags - rendering the template useless.

This is why the next tip is so important.

3. Never save over the original template - This is a cardinal rule that many users don't think of in midst of the excitement of a new program. When saving, always do a "Save As" rather than a "Save." If you ever make a mistake, you'll always have the original to go back to.

4. To save it back into High Impact eMail - You can edit your template in Outlook and Outlook Express and save it as an HTML template in High Impact eMail. Here's how you do it:

1. After you've edited your template, go to File | Save As
2. Select HTML as the file type (usually defaults)
3. Rename the file
4. Save the image in C Drive | Program Files | KMT Software | High Impact eMail 2.0 | Templates | And then the appropriate folder (Must be put into a folder)

You will find your template in the appropriate folder in the High Impact eMail browser folder structure.

Click here for more information on High Impact eMail

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